Made with love
Made with in Boston
Phone No
855.678.6929

What Your Company Should Do To Gain Attraction This Labor Day Weekend

31 Aug What Your Company Should Do To Gain Attraction This Labor Day Weekend

Share on LinkedIn13Tweet about this on TwitterShare on Facebook4Pin on Pinterest1Share on Google+0Share on StumbleUpon0Email this to someoneBuffer this page

Labor day is certainly a day most of us are looking forward to, thanks to the three day weekend. Some of us will enjoy nature by doing hiking and discover more, some of us will get back to the Gym, and some of us will brew a cup of our favorite coffee and catch up on Game of Thrones.

 

Executives and other business minded people are already looking at this weekend as good opportunity to promote their businesses and attract their target market. Indeed, it’s a good opportunity. Labor Day is an excellent time for companies to spread the word about their offerings, especially if they are a part of one of these industries:

 

  1. Hospitality
  2. Real Estate
  3. Cosmetology
  4. Retail

 

While these industries may specifically benefit from these promotional ideas, they can also be extremely advantageous for other businesses as well. Here are the strategies you need to put into place in order to step up your game this Labor Day weekend.

 

Tell everyone what you bring to the table

Labor Day Weekend

The Labor Day Sale is not a new concept. Many of companies and brands with an online presence partake in one each year. Even if you don’t have an online store, it doesn’t mean that you can’t advertise and promote your business online. Choosing the right Digital Marketing Strategy and implementing it at the right time will certainly make a difference to your ROI. One of the most important factors is that it should be customized specifically for the target market, and delivered through the right channel.

 

Use the power of contests and giveaways

labor day weekend

No matter how big or small, contests spark engagement from your audience. Giveaways can range from a discount on a product or service all the way to a free weekend trip. So, adjust your promotion through your budget and don’t forget to make it look aesthetically pleasing!

 

Email marketing will be crucial, which is why a creative subject line is a must!

labor day weekend

No matter how big or small, contests spark engagement from your audience. Giveaways can range from a discount on a product or service all the way to a free weekend trip. So, adjust your promotion through your budget and don’t forget to make it look aesthetically pleasing!

 

Email marketing will be crucial, which is why a creative subject line is a must!

labor day weekend

If you manage to choose the right visuals it will give you the freedom to add all of the informative and explanatory information you want into your marketing tools. In order to get people to read them, you have to make it look appealing. Still not quite understanding? Here’s what you need to know:

 

  • 65% of your general audience members are visual learners.
  • 80% of people remember what they see.
  • 40% of people respond to visuals.

Use the power of  ‘the theme’ to your advantage

 

Lots of people look forward to seasons changing. This ensures lots of shares, hashtags, inspirational images and events to celebrate. Have your business take part in it by highlighting your sale, discount or promotions and tie it into the holiday or season!

 

Pro Tip: Promote things at beginning of Autumn or late summer reminding them that a new season is around the corner

labor day weekend

Give back to society, and let people know about it

labor day weekend

It doesn’t matter how big or how the donation is, it all counts. Motivate and inspire your customers to do good this Labor Day by leading by example. Everybody wants to be a part of something bigger, something that will positively influence other people’s lives, so show them that you are doing your part and it is easy for them to help out too. One way to do this is by donating a part of their purchase to a local charity. Show them that they are already on their way to making a change!

Any of these promotional techniques will make a positive impact if correctly implemented. In the end, it’s all about doing the things differently than your competition. Use these techniques and add a different spice to your recipe!

 

We can help! Let’s talk how:

Email: getintouch@peppergang.com

Toll Free: 855.678.6929

Local Contact: 617.674.2100

 

Sources:

 

Share on LinkedIn13Tweet about this on TwitterShare on Facebook4Pin on Pinterest1Share on Google+0Share on StumbleUpon0Email this to someoneBuffer this page
No Comments

Post A Comment